Farmers & Ranchers hire P.R. firm to boost image
March 24, 2011 | 01:04 PM | Filed in: Public relations
U.S. Farmers & Ranchers Alliance, the coalition of more than 30 farm and ranch groups formed to improve the image of agriculture, has hired Ketchum, the New York-based public relations firm, as its primary communications agent, Ketchum announced today.
The Zócalo Group, a Chicago-based word-of-mouth and social media agency, and Maslansky Luntz & Partners, a New York and Alexandria, Va., strategy firm, will also work on the project, Ketchum said.
The Zócalo Group, a Chicago-based word-of-mouth and social media agency, and Maslansky Luntz & Partners, a New York and Alexandria, Va., strategy firm, will also work on the project, Ketchum said.